Brian Sullivan Meets His Deepfake

I had the opportunity to produce this special segment for CNBC’s “Last Call”, where anchor Brian Sullivaninterviewed a generative A.I. version of himself created by Forever Voices. The piece explored how rapidly advancing artificial intelligence is beginning to reshape communication, identity, and the future of media — raising both excitement and ethical questions about what’s real in the digital age.

As part of a fast-paced and visually dynamic show that blends money, culture, and policy, this segment pushed the boundaries of broadcast storytelling. It demonstrated how journalism can use innovation to provoke conversation, helping audiences better understand the early stages of the A.I. revolution that is already transforming industries worldwide.